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What Taylor Swift Era Are You? (Marketer's Version)

Marketers can learn a thing or two from the singer-turned-business woman Taylor Swift. Find out which Taylor Swift Era (Marketer’s Version) applies to you and discover the tactics you can apply to your own marketing campaigns.

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The Cross-Channel Marketing Starter Kit

For successful cross-channel marketing, you need to be data-driven. Discover the tools, tips, and techniques you need to power an engaging and seamless cross-channel strategy that will drive your customers to keep coming back for more.

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Inkredible Opportunities

To help facilitate more connections and make it easier for our friends and colleagues to find new opportunities, Movable Ink's Inkredible Opportunities highlights the latest job openings from our network of clients and partners each week.
To help facilitate even more connections and make it easier for our friends and colleagues to find new opportunities, we will be publishing the latest and greatest jobs from our network each week.

2024 Predictions for Financial Services Marketers

With 2024 right around the corner, it’s time for marketers to gear up by learning the key financial services trends for the upcoming year. Hear predictions surrounding customer behaviors, product trends, and more.
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Universal Data Activation: Harness the Full Potential of Twilio Segment

Creating data-driven, personalized marketing needs a martech system that works like a well-oiled machine. With the integration of Universal Data Activation and Twilio Segment, you can easily create dynamic, real-time marketing experiences. ...
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5 Takeaways from How To Maximize Your AI Investment

Martech is buzzing about AI, but just like any other solution, marketers must ensure that they’re maximizing its capabilities. Learn how to optimize your AI’s effectiveness in these top takeaways from our recent discussion with Forrester.
Blog title reading: 5 Takeaways from "How to Maximize Your AI Investment"

5 Lessons Email Marketers Can Learn from the show “Survivor”

Discover what it takes to outwit, outplay, and outlast in the digital jungle. In this blog, dive into the wilderness of "Survivor" to extract five key lessons to help email marketers thrive in any dynamic and ever-changing terrain. ...

High Email Unsubscribe Rate? Here’s How to Stop It

High unsubscribe rates may seem like a bummer, but the metric is an opportunity in disguise. Discover six ways to reduce your unsubscribe rate with Movable Ink to take audiences from disengaged to devoted. ...

Universal Data Activation: Unleash the Power of Adobe

With Movable Ink’s integration with Adobe, marketers can easily activate Adobe behavioral data into dynamic, real-time content for unlimited variations that result in more clicks, conversions, and revenue.
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Incorporating Mobile Into Your Cross-Channel Strategy

Mobile is crucial to a thriving cross-channel strategy. Hear from Iterable's Sr. Content Marketing Manager Brooke Grief on how her team supports cross-channel communication for their clients' powerful marketing messaging. ...
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Universal Data Activation: Unlock Your Data’s Full Potential

Universal Data Activation is here! Marketers are now empowered to harness data from any channel at any time, allowing them to create hyper-personalized content like never before. Read here for the full rundown on this launch.
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